The effect of inflation on preneed funds always needs to be taken into account, but that’s especially true when interest rates are keeping fund earnings low. Are your preneed funds earning what they need to? Engaging in preneed sales involves inherent risks for both the consumer and the funeral provider. Fortunately, if understood, the risks are manageable and can make it a worthwhile venture for both parties. One of the risks the funeral provider takes on that often is not analyzed enough is the financial risk.Everyone pays attention to interest rates. But how many funeral providers pay attention to the impact inflation rates have on the interest they are earning—as well as their profits? Click here to read the full article…